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Writing Services
Contact Karen Kefauver


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Karen Kefauver writes winning words that will impress your target market and grow your business. She specializes in writing website content, press releases and online social networking.

Does your business need:
Fresh web content, newsletter and ad copy?
A press release that will generate positive buzz?
Promotion for a special event like a grand opening, anniversary or new product?

"The success of our grand opening was, in part, thanks to Karen's quick action in getting us a write-up in the Santa Cruz Sentinel. Her work and support made a difference."
— Rebecca Clinger, owner, The Crafter's Studio

Karen can help you:
Write content
Original content for your website, brochure, newsletter, press release and ads will distinguish your business.

Edit text
Freshening up pre-existing content on website, newsletters or other business peripherals will create maximum impact.

Demystify Social Media
Determine which online social networks – LinkedIn, Facebook, YouTube, Twitter and others will generate more customers and greater visibility.

Public speaking and coaching
Karen develops talking points, writes speeches and consults on how to promote yourself and your business.
 
Santa Cruz Chamber of Commerce
 
Clients include
City of Santa Cruz Parks and Recreation Department
Conflict Resolution Center
Culinary Center of Santa Cruz / Fresh Prep Kitchens
Santa Cruz County Conference
and Visitors Council
Shakespeare Santa Cruz
Surmonté Company
The Crafter's Studio
West Coast Antique Fly-In and Air Show
Zag Design Group

Business Procedures
Free 30-minute initial consultation
Develop project goals
Create Action Plan to meet goals
Establish timeline and deadlines
Follow Action Plan to achieve results

Rates and fees
Negotiated per project. A trade in services may be appropriate for some projects.

References
Available upon request.